Initial brainstorm + thumbnails
Refined Logo #1
Refined Logo #2
Refined Logo #3
Refined Logo #4
Cover + Sponsors Spread
Table of Contents + Mission Statement Spread
Infographic Spread
MTN Skis Annual Report
Sure, when you think of shredding powder you think of cold wind in your face, perfectly groomed slopes, and an escape from your daily grind. But for brands that provide you with the actual gear, they think about financial analytics. This 20-page annual report for the fictional Ski brand "MTN" contains all the data from the company's yearly earnings. Just like the logo, this editorial places emphasis on minimal design and let's the white (powder) space take importance.